Best Time to Post on TikTok
Real engagement data from 139,942 videos by 41,215 creators
Updated every hour • Last 90 days of data
Get Personalized RecommendationsBest Time to Post
Sunday 8:00 PM
Engagement Index: 100/100
Videos Analyzed
139,942
Last 90 days
Avoid Posting
Wednesday 9:00 AM
Engagement Index: 0/100
Engagement Heatmap
Hover over any time slot to see detailed metrics
Brighter colors indicate higher engagement rates. Find patterns that work for your content.
Sun 12a
Engagement Index: 59/100
Avg Engagement: 7.78%
Videos: 626
Viral Rate: 14.54%
Sun 1a
Engagement Index: 57/100
Avg Engagement: 7.74%
Videos: 625
Viral Rate: 17.44%
Sun 2a
Engagement Index: 60/100
Avg Engagement: 7.83%
Videos: 724
Viral Rate: 18.51%
Sun 3a
Engagement Index: 37/100
Avg Engagement: 6.98%
Videos: 768
Viral Rate: 15.10%
Sun 4a
Engagement Index: 38/100
Avg Engagement: 7.02%
Videos: 809
Viral Rate: 13.84%
Sun 5a
Engagement Index: 21/100
Avg Engagement: 6.36%
Videos: 781
Viral Rate: 13.83%
Sun 6a
Engagement Index: 13/100
Avg Engagement: 6.08%
Videos: 785
Viral Rate: 13.38%
Sun 7a
Engagement Index: 30/100
Avg Engagement: 6.72%
Videos: 762
Viral Rate: 14.57%
Sun 8a
Engagement Index: 30/100
Avg Engagement: 6.69%
Videos: 810
Viral Rate: 14.32%
Sun 9a
Engagement Index: 50/100
Avg Engagement: 7.44%
Videos: 907
Viral Rate: 12.46%
Sun 10a
Engagement Index: 16/100
Avg Engagement: 6.20%
Videos: 1,011
Viral Rate: 13.45%
Sun 11a
Engagement Index: 27/100
Avg Engagement: 6.60%
Videos: 1,033
Viral Rate: 13.65%
Sun 12p
Engagement Index: 20/100
Avg Engagement: 6.33%
Videos: 1,164
Viral Rate: 14.95%
Sun 1p
Engagement Index: 26/100
Avg Engagement: 6.54%
Videos: 1,152
Viral Rate: 12.59%
Sun 2p
Engagement Index: 35/100
Avg Engagement: 6.90%
Videos: 1,087
Viral Rate: 15.46%
Sun 3p
Engagement Index: 39/100
Avg Engagement: 7.04%
Videos: 1,009
Viral Rate: 13.78%
Sun 4p
Engagement Index: 64/100
Avg Engagement: 7.97%
Videos: 874
Viral Rate: 15.90%
Sun 5p
Engagement Index: 84/100
Avg Engagement: 8.74%
Videos: 825
Viral Rate: 17.45%
Sun 6p
Engagement Index: 61/100
Avg Engagement: 7.86%
Videos: 783
Viral Rate: 18.90%
Sun 7p
Engagement Index: 75/100
Avg Engagement: 8.39%
Videos: 634
Viral Rate: 18.61%
Sun 8p
Engagement Index: 100/100
Avg Engagement: 9.32%
Videos: 585
Viral Rate: 22.91%
Sun 9p
Engagement Index: 92/100
Avg Engagement: 9.04%
Videos: 571
Viral Rate: 24.52%
Sun 10p
Engagement Index: 95/100
Avg Engagement: 9.16%
Videos: 571
Viral Rate: 23.64%
Sun 11p
Engagement Index: 77/100
Avg Engagement: 8.45%
Videos: 579
Viral Rate: 18.13%
Mon 12a
Engagement Index: 59/100
Avg Engagement: 7.81%
Videos: 615
Viral Rate: 16.10%
Mon 1a
Engagement Index: 48/100
Avg Engagement: 7.39%
Videos: 714
Viral Rate: 16.95%
Mon 2a
Engagement Index: 34/100
Avg Engagement: 6.86%
Videos: 811
Viral Rate: 13.32%
Mon 3a
Engagement Index: 40/100
Avg Engagement: 7.06%
Videos: 827
Viral Rate: 17.05%
Mon 4a
Engagement Index: 39/100
Avg Engagement: 7.04%
Videos: 882
Viral Rate: 12.47%
Mon 5a
Engagement Index: 36/100
Avg Engagement: 6.93%
Videos: 782
Viral Rate: 12.40%
Mon 6a
Engagement Index: 42/100
Avg Engagement: 7.16%
Videos: 805
Viral Rate: 14.16%
Mon 7a
Engagement Index: 2/100
Avg Engagement: 5.65%
Videos: 837
Viral Rate: 12.31%
Mon 8a
Engagement Index: 23/100
Avg Engagement: 6.46%
Videos: 944
Viral Rate: 13.24%
Mon 9a
Engagement Index: 19/100
Avg Engagement: 6.30%
Videos: 1,035
Viral Rate: 11.69%
Mon 10a
Engagement Index: 16/100
Avg Engagement: 6.17%
Videos: 1,139
Viral Rate: 14.14%
Mon 11a
Engagement Index: 25/100
Avg Engagement: 6.52%
Videos: 1,063
Viral Rate: 16.27%
Mon 12p
Engagement Index: 29/100
Avg Engagement: 6.66%
Videos: 1,200
Viral Rate: 12.58%
Mon 1p
Engagement Index: 9/100
Avg Engagement: 5.93%
Videos: 1,201
Viral Rate: 13.24%
Mon 2p
Engagement Index: 33/100
Avg Engagement: 6.81%
Videos: 1,128
Viral Rate: 14.89%
Mon 3p
Engagement Index: 37/100
Avg Engagement: 6.95%
Videos: 1,141
Viral Rate: 13.85%
Mon 4p
Engagement Index: 67/100
Avg Engagement: 8.11%
Videos: 936
Viral Rate: 14.64%
Mon 5p
Engagement Index: 78/100
Avg Engagement: 8.50%
Videos: 896
Viral Rate: 19.75%
Mon 6p
Engagement Index: 70/100
Avg Engagement: 8.21%
Videos: 735
Viral Rate: 17.41%
Mon 7p
Engagement Index: 82/100
Avg Engagement: 8.67%
Videos: 624
Viral Rate: 21.31%
Mon 8p
Engagement Index: 79/100
Avg Engagement: 8.56%
Videos: 593
Viral Rate: 23.44%
Mon 9p
Engagement Index: 83/100
Avg Engagement: 8.71%
Videos: 622
Viral Rate: 22.99%
Mon 10p
Engagement Index: 81/100
Avg Engagement: 8.62%
Videos: 653
Viral Rate: 16.23%
Mon 11p
Engagement Index: 57/100
Avg Engagement: 7.73%
Videos: 660
Viral Rate: 15.30%
Tue 12a
Engagement Index: 48/100
Avg Engagement: 7.39%
Videos: 672
Viral Rate: 15.92%
Tue 1a
Engagement Index: 31/100
Avg Engagement: 6.74%
Videos: 743
Viral Rate: 16.69%
Tue 2a
Engagement Index: 36/100
Avg Engagement: 6.94%
Videos: 830
Viral Rate: 12.89%
Tue 3a
Engagement Index: 37/100
Avg Engagement: 6.97%
Videos: 857
Viral Rate: 14.35%
Tue 4a
Engagement Index: 37/100
Avg Engagement: 6.96%
Videos: 864
Viral Rate: 12.62%
Tue 5a
Engagement Index: 25/100
Avg Engagement: 6.51%
Videos: 771
Viral Rate: 10.12%
Tue 6a
Engagement Index: 16/100
Avg Engagement: 6.19%
Videos: 717
Viral Rate: 12.55%
Tue 7a
Engagement Index: 20/100
Avg Engagement: 6.33%
Videos: 818
Viral Rate: 12.35%
Tue 8a
Engagement Index: 30/100
Avg Engagement: 6.71%
Videos: 975
Viral Rate: 12.41%
Tue 9a
Engagement Index: 2/100
Avg Engagement: 5.65%
Videos: 1,088
Viral Rate: 11.58%
Tue 10a
Engagement Index: 20/100
Avg Engagement: 6.31%
Videos: 1,100
Viral Rate: 14.09%
Tue 11a
Engagement Index: 23/100
Avg Engagement: 6.45%
Videos: 1,177
Viral Rate: 13.85%
Tue 12p
Engagement Index: 25/100
Avg Engagement: 6.52%
Videos: 1,248
Viral Rate: 14.74%
Tue 1p
Engagement Index: 25/100
Avg Engagement: 6.52%
Videos: 1,138
Viral Rate: 15.20%
Tue 2p
Engagement Index: 26/100
Avg Engagement: 6.54%
Videos: 1,071
Viral Rate: 14.19%
Tue 3p
Engagement Index: 30/100
Avg Engagement: 6.70%
Videos: 1,056
Viral Rate: 15.63%
Tue 4p
Engagement Index: 67/100
Avg Engagement: 8.08%
Videos: 951
Viral Rate: 15.46%
Tue 5p
Engagement Index: 69/100
Avg Engagement: 8.18%
Videos: 804
Viral Rate: 16.79%
Tue 6p
Engagement Index: 71/100
Avg Engagement: 8.24%
Videos: 737
Viral Rate: 17.50%
Tue 7p
Engagement Index: 77/100
Avg Engagement: 8.49%
Videos: 684
Viral Rate: 19.74%
Tue 8p
Engagement Index: 77/100
Avg Engagement: 8.46%
Videos: 578
Viral Rate: 20.42%
Tue 9p
Engagement Index: 84/100
Avg Engagement: 8.74%
Videos: 596
Viral Rate: 16.78%
Tue 10p
Engagement Index: 80/100
Avg Engagement: 8.59%
Videos: 615
Viral Rate: 21.46%
Tue 11p
Engagement Index: 64/100
Avg Engagement: 7.99%
Videos: 589
Viral Rate: 17.83%
Wed 12a
Engagement Index: 40/100
Avg Engagement: 7.09%
Videos: 661
Viral Rate: 11.80%
Wed 1a
Engagement Index: 39/100
Avg Engagement: 7.03%
Videos: 765
Viral Rate: 16.60%
Wed 2a
Engagement Index: 34/100
Avg Engagement: 6.85%
Videos: 797
Viral Rate: 13.17%
Wed 3a
Engagement Index: 25/100
Avg Engagement: 6.50%
Videos: 778
Viral Rate: 12.21%
Wed 4a
Engagement Index: 34/100
Avg Engagement: 6.84%
Videos: 842
Viral Rate: 12.47%
Wed 5a
Engagement Index: 26/100
Avg Engagement: 6.56%
Videos: 776
Viral Rate: 13.92%
Wed 6a
Engagement Index: 35/100
Avg Engagement: 6.88%
Videos: 753
Viral Rate: 14.08%
Wed 7a
Engagement Index: 2/100
Avg Engagement: 5.64%
Videos: 803
Viral Rate: 13.08%
Wed 8a
Engagement Index: 17/100
Avg Engagement: 6.23%
Videos: 882
Viral Rate: 13.15%
Wed 9a
Engagement Index: 0/100
Avg Engagement: 5.58%
Videos: 1,106
Viral Rate: 11.48%
Wed 10a
Engagement Index: 28/100
Avg Engagement: 6.64%
Videos: 1,104
Viral Rate: 14.67%
Wed 11a
Engagement Index: 16/100
Avg Engagement: 6.17%
Videos: 1,065
Viral Rate: 14.65%
Wed 12p
Engagement Index: 24/100
Avg Engagement: 6.47%
Videos: 1,170
Viral Rate: 13.85%
Wed 1p
Engagement Index: 25/100
Avg Engagement: 6.52%
Videos: 1,155
Viral Rate: 12.12%
Wed 2p
Engagement Index: 45/100
Avg Engagement: 7.26%
Videos: 1,161
Viral Rate: 12.83%
Wed 3p
Engagement Index: 39/100
Avg Engagement: 7.05%
Videos: 1,087
Viral Rate: 13.06%
Wed 4p
Engagement Index: 61/100
Avg Engagement: 7.87%
Videos: 928
Viral Rate: 15.63%
Wed 5p
Engagement Index: 54/100
Avg Engagement: 7.63%
Videos: 794
Viral Rate: 17.88%
Wed 6p
Engagement Index: 56/100
Avg Engagement: 7.67%
Videos: 699
Viral Rate: 20.31%
Wed 7p
Engagement Index: 70/100
Avg Engagement: 8.19%
Videos: 621
Viral Rate: 15.46%
Wed 8p
Engagement Index: 81/100
Avg Engagement: 8.63%
Videos: 603
Viral Rate: 20.56%
Wed 9p
Engagement Index: 65/100
Avg Engagement: 8.01%
Videos: 625
Viral Rate: 18.08%
Wed 10p
Engagement Index: 73/100
Avg Engagement: 8.34%
Videos: 630
Viral Rate: 17.62%
Wed 11p
Engagement Index: 44/100
Avg Engagement: 7.23%
Videos: 621
Viral Rate: 14.17%
Thu 12a
Engagement Index: 62/100
Avg Engagement: 7.89%
Videos: 628
Viral Rate: 14.65%
Thu 1a
Engagement Index: 47/100
Avg Engagement: 7.33%
Videos: 698
Viral Rate: 16.48%
Thu 2a
Engagement Index: 24/100
Avg Engagement: 6.50%
Videos: 797
Viral Rate: 13.93%
Thu 3a
Engagement Index: 34/100
Avg Engagement: 6.87%
Videos: 791
Viral Rate: 15.93%
Thu 4a
Engagement Index: 10/100
Avg Engagement: 5.95%
Videos: 849
Viral Rate: 12.25%
Thu 5a
Engagement Index: 24/100
Avg Engagement: 6.48%
Videos: 789
Viral Rate: 14.45%
Thu 6a
Engagement Index: 20/100
Avg Engagement: 6.34%
Videos: 740
Viral Rate: 11.62%
Thu 7a
Engagement Index: 2/100
Avg Engagement: 5.67%
Videos: 747
Viral Rate: 11.91%
Thu 8a
Engagement Index: 8/100
Avg Engagement: 5.89%
Videos: 888
Viral Rate: 12.73%
Thu 9a
Engagement Index: 3/100
Avg Engagement: 5.70%
Videos: 1,012
Viral Rate: 14.03%
Thu 10a
Engagement Index: 5/100
Avg Engagement: 5.78%
Videos: 1,020
Viral Rate: 15.59%
Thu 11a
Engagement Index: 14/100
Avg Engagement: 6.10%
Videos: 1,094
Viral Rate: 12.16%
Thu 12p
Engagement Index: 16/100
Avg Engagement: 6.18%
Videos: 1,205
Viral Rate: 13.28%
Thu 1p
Engagement Index: 24/100
Avg Engagement: 6.47%
Videos: 1,109
Viral Rate: 13.35%
Thu 2p
Engagement Index: 28/100
Avg Engagement: 6.65%
Videos: 1,027
Viral Rate: 14.12%
Thu 3p
Engagement Index: 22/100
Avg Engagement: 6.42%
Videos: 982
Viral Rate: 14.36%
Thu 4p
Engagement Index: 60/100
Avg Engagement: 7.82%
Videos: 838
Viral Rate: 15.99%
Thu 5p
Engagement Index: 52/100
Avg Engagement: 7.53%
Videos: 840
Viral Rate: 17.50%
Thu 6p
Engagement Index: 70/100
Avg Engagement: 8.23%
Videos: 676
Viral Rate: 15.09%
Thu 7p
Engagement Index: 55/100
Avg Engagement: 7.63%
Videos: 676
Viral Rate: 18.93%
Thu 8p
Engagement Index: 80/100
Avg Engagement: 8.56%
Videos: 592
Viral Rate: 21.96%
Thu 9p
Engagement Index: 77/100
Avg Engagement: 8.46%
Videos: 602
Viral Rate: 19.77%
Thu 10p
Engagement Index: 71/100
Avg Engagement: 8.25%
Videos: 598
Viral Rate: 18.23%
Thu 11p
Engagement Index: 70/100
Avg Engagement: 8.21%
Videos: 639
Viral Rate: 18.78%
Fri 12a
Engagement Index: 61/100
Avg Engagement: 7.85%
Videos: 652
Viral Rate: 17.02%
Fri 1a
Engagement Index: 38/100
Avg Engagement: 7.02%
Videos: 682
Viral Rate: 13.93%
Fri 2a
Engagement Index: 28/100
Avg Engagement: 6.65%
Videos: 769
Viral Rate: 13.39%
Fri 3a
Engagement Index: 18/100
Avg Engagement: 6.27%
Videos: 820
Viral Rate: 13.17%
Fri 4a
Engagement Index: 39/100
Avg Engagement: 7.06%
Videos: 863
Viral Rate: 11.59%
Fri 5a
Engagement Index: 39/100
Avg Engagement: 7.05%
Videos: 727
Viral Rate: 11.42%
Fri 6a
Engagement Index: 8/100
Avg Engagement: 5.89%
Videos: 742
Viral Rate: 12.80%
Fri 7a
Engagement Index: 5/100
Avg Engagement: 5.78%
Videos: 798
Viral Rate: 14.54%
Fri 8a
Engagement Index: 8/100
Avg Engagement: 5.89%
Videos: 894
Viral Rate: 8.50%
Fri 9a
Engagement Index: 8/100
Avg Engagement: 5.90%
Videos: 992
Viral Rate: 12.40%
Fri 10a
Engagement Index: 11/100
Avg Engagement: 5.98%
Videos: 1,044
Viral Rate: 16.00%
Fri 11a
Engagement Index: 18/100
Avg Engagement: 6.27%
Videos: 1,004
Viral Rate: 14.64%
Fri 12p
Engagement Index: 29/100
Avg Engagement: 6.66%
Videos: 1,150
Viral Rate: 13.65%
Fri 1p
Engagement Index: 25/100
Avg Engagement: 6.51%
Videos: 1,110
Viral Rate: 13.33%
Fri 2p
Engagement Index: 33/100
Avg Engagement: 6.83%
Videos: 1,054
Viral Rate: 15.65%
Fri 3p
Engagement Index: 33/100
Avg Engagement: 6.83%
Videos: 1,061
Viral Rate: 15.74%
Fri 4p
Engagement Index: 42/100
Avg Engagement: 7.15%
Videos: 945
Viral Rate: 17.88%
Fri 5p
Engagement Index: 61/100
Avg Engagement: 7.85%
Videos: 766
Viral Rate: 16.84%
Fri 6p
Engagement Index: 75/100
Avg Engagement: 8.39%
Videos: 679
Viral Rate: 19.88%
Fri 7p
Engagement Index: 76/100
Avg Engagement: 8.43%
Videos: 612
Viral Rate: 25.65%
Fri 8p
Engagement Index: 88/100
Avg Engagement: 8.89%
Videos: 596
Viral Rate: 23.66%
Fri 9p
Engagement Index: 73/100
Avg Engagement: 8.33%
Videos: 568
Viral Rate: 20.60%
Fri 10p
Engagement Index: 61/100
Avg Engagement: 7.86%
Videos: 549
Viral Rate: 20.77%
Fri 11p
Engagement Index: 58/100
Avg Engagement: 7.74%
Videos: 579
Viral Rate: 16.75%
Sat 12a
Engagement Index: 40/100
Avg Engagement: 7.09%
Videos: 598
Viral Rate: 15.89%
Sat 1a
Engagement Index: 39/100
Avg Engagement: 7.06%
Videos: 722
Viral Rate: 18.01%
Sat 2a
Engagement Index: 9/100
Avg Engagement: 5.93%
Videos: 740
Viral Rate: 13.78%
Sat 3a
Engagement Index: 19/100
Avg Engagement: 6.28%
Videos: 844
Viral Rate: 13.15%
Sat 4a
Engagement Index: 13/100
Avg Engagement: 6.05%
Videos: 811
Viral Rate: 11.96%
Sat 5a
Engagement Index: 27/100
Avg Engagement: 6.60%
Videos: 712
Viral Rate: 14.19%
Sat 6a
Engagement Index: 15/100
Avg Engagement: 6.13%
Videos: 714
Viral Rate: 15.97%
Sat 7a
Engagement Index: 12/100
Avg Engagement: 6.02%
Videos: 786
Viral Rate: 13.61%
Sat 8a
Engagement Index: 9/100
Avg Engagement: 5.92%
Videos: 879
Viral Rate: 12.51%
Sat 9a
Engagement Index: 17/100
Avg Engagement: 6.23%
Videos: 869
Viral Rate: 13.69%
Sat 10a
Engagement Index: 17/100
Avg Engagement: 6.23%
Videos: 918
Viral Rate: 15.47%
Sat 11a
Engagement Index: 18/100
Avg Engagement: 6.25%
Videos: 1,024
Viral Rate: 14.65%
Sat 12p
Engagement Index: 40/100
Avg Engagement: 7.08%
Videos: 1,055
Viral Rate: 14.50%
Sat 1p
Engagement Index: 26/100
Avg Engagement: 6.57%
Videos: 1,002
Viral Rate: 14.77%
Sat 2p
Engagement Index: 39/100
Avg Engagement: 7.03%
Videos: 1,055
Viral Rate: 15.83%
Sat 3p
Engagement Index: 29/100
Avg Engagement: 6.67%
Videos: 1,013
Viral Rate: 14.02%
Sat 4p
Engagement Index: 70/100
Avg Engagement: 8.20%
Videos: 823
Viral Rate: 19.20%
Sat 5p
Engagement Index: 78/100
Avg Engagement: 8.52%
Videos: 795
Viral Rate: 20.63%
Sat 6p
Engagement Index: 68/100
Avg Engagement: 8.15%
Videos: 778
Viral Rate: 19.92%
Sat 7p
Engagement Index: 81/100
Avg Engagement: 8.62%
Videos: 631
Viral Rate: 18.23%
Sat 8p
Engagement Index: 100/100
Avg Engagement: 9.33%
Videos: 557
Viral Rate: 25.85%
Sat 9p
Engagement Index: 97/100
Avg Engagement: 9.23%
Videos: 570
Viral Rate: 24.04%
Sat 10p
Engagement Index: 88/100
Avg Engagement: 8.87%
Videos: 594
Viral Rate: 19.19%
Sat 11p
Engagement Index: 83/100
Avg Engagement: 8.68%
Videos: 536
Viral Rate: 21.64%
Top 10 Best Times to Post
Ranked by engagement index based on real video performance
These times show the highest engagement rates across our dataset. Your results may vary based on your specific audience.
| Rank | Day | Time | Engagement Index | Avg Engagement | Viral Rate | Videos |
|---|---|---|---|---|---|---|
| 🥇 | Sunday | 8:00 PM | 100 | 9.32% | 22.91% | 585 |
| 🥈 | Saturday | 8:00 PM | 100 | 9.33% | 25.85% | 557 |
| 🥉 | Saturday | 9:00 PM | 97 | 9.23% | 24.04% | 570 |
| 4 | Sunday | 10:00 PM | 95 | 9.16% | 23.64% | 571 |
| 5 | Sunday | 9:00 PM | 92 | 9.04% | 24.52% | 571 |
| 6 | Friday | 8:00 PM | 88 | 8.89% | 23.66% | 596 |
| 7 | Saturday | 10:00 PM | 88 | 8.87% | 19.19% | 594 |
| 8 | Sunday | 5:00 PM | 84 | 8.74% | 17.45% | 825 |
| 9 | Tuesday | 9:00 PM | 84 | 8.74% | 16.78% | 596 |
| 10 | Monday | 9:00 PM | 83 | 8.71% | 22.99% | 622 |
How We Calculate This
Our Methodology
- 1
Extract Posting Times
We extract the day and hour from each video’s publish timestamp
- 2
Calculate Engagement Rate
(Likes + Comments + Shares) / Views × 100
- 3
Group by Time Slot
Average engagement across all videos in each day+hour combo
- 4
Normalize to 0-100
Scale scores so 100 = highest engagement time slot
Data Quality
41,215 Creators
Data from diverse creator accounts
139,942 Videos
Only videos with 100+ views included
Last 90 Days
Fresh data reflects current trends
Hourly Updates
Data refreshes every hour automatically
Why Posting Time Matters on TikTok
TikTok’s algorithm prioritizes early engagement. Videos that get likes, comments, and shares in the first 30-60 minutes are more likely to be pushed to the For You page. Posting when your audience is most active increases your chances of that crucial early engagement.
Best Days to Post on TikTok in 2026
Based on our analysis of 139,942 videos, Sunday shows the highest engagement rates overall. However, the best day for YOU depends on your specific audience demographics, timezone, and content niche.
Should You Post Multiple Times Per Day?
Many successful creators post 1-3 times per day. Our data shows that spacing posts at least 3-4 hours apart prevents them from competing against each other for the same audience’s attention. Consistency matters more than volume.
Timezone Considerations
The times shown are based on when videos were published in their original timezones. If your audience is primarily in a different timezone than you, adjust your posting schedule accordingly. Most successful creators target their largest audience segment’s active hours.
Frequently Asked Questions
What is the best time to post on TikTok?
Based on our analysis of 139,942 videos, the best time to post is Sunday at 8:00 PM. However, optimal times vary by audience and niche.
Does posting time really affect TikTok views?
Yes. Videos posted when your audience is active get more early engagement, which signals to the algorithm that your content is worth promoting to more users on the For You page.
How often is this data updated?
Our engagement data is refreshed every hour using the latest video performance metrics from our database of thousands of TikTok videos.
What timezone is this data in?
The data reflects posting times in their original timezones. Our analysis accounts for creators across all timezones to provide globally-relevant insights.
Should I always post at the "best" time?
Not necessarily. The best time for YOU depends on when YOUR specific audience is online. Use these insights as a starting point, then test and refine based on your own analytics.
How is the engagement index calculated?
We calculate (likes + comments + shares) / views for each video, group by posting time, then normalize to a 0-100 scale where 100 represents the highest engagement rate.