tartecosmetics TikTok profile picture
C

@tartecosmetics

Verified

tarte cosmetics

πŸ† #1 mascara πŸ† #1 concealer brand

2.4Mfollowers
27Mlikes
3.76%engagement
3226videos

253.4M

Total Views

8.8M

Total Likes

298.9K

Total Shares

38K

Total Comments

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Total Videos
101
Viral Hits
12
12% viral ratio
Peak Views
42.6M
Growth
-100%
vs first videos

Viral Timeline

Click any point to view full video analytics

Regular
Viral (2x avg)
Mega Viral (5x+)
BREAKOUT MOMENT β€” 14x AVERAGE
Apr 5, 2021

TikTok Video

33.9Mviews
678.1Klikes
8.5Kshares
View Full Analytics

Top Performing Videos

Deep Analytics

Viral Potential
35/100
medium
Engagement
3.74%
medium
Consistency
30/100
medium
Best Time
6PM
info

Viral Factors

What's driving your viral potential

Viral Potential
35/100
MEDIUM
Engagement Rate36
3.59% average engagement
Viral Hit Rate24
11.9% of videos go viral
Shareability12
0.118% share rate
Posting Timing40
37% posted during peak hours
Video Duration41
21% in optimal 21-60s range
Hashtag Strategy18
1.6 avg hashtags, 96 unique used
Sound Usage100
100% use trending sounds

Strengths & Opportunities

βœ“ Sound Usageβœ“ Video Duration
↑ Hashtag Strategy↑ Shareability

Create more relatable, tag-a-friend content.

Engagement Funnel

How viewers convert to engagement

Like Rate
3.46%
vs 4.5% avg
Comment Rate
0.01%
vs 0.3% avg
Share Rate
0.12%
vs 0.2% avg
Save Rate
0.14%
vs 0.5% avg
Views
253.4M
100.00%
Likes
8.8M
3.46%
↓ Below avg
Saves
366.3K
0.14%
↓ Below avg
Comments
38K
0.01%
↓ Below avg
Shares
298.9K
0.12%
↓ Below avg

Insights

  • β€’Saves significantly below average - opportunity for improvement.
  • β€’Comments significantly below average - opportunity for improvement.

Add calls-to-action asking questions or opinions. End videos with "Comment below" prompts.

Recent Top Videos

About @tartecosmetics's TikTok Analytics

@tartecosmetics (tarte cosmetics) is a TikTok creator with 2.4M followers and 27M total likes. Based on our analysis of 101 videos, @tartecosmetics has an engagement rate of 3.76%, earning a creator score of C.

The average video from @tartecosmetics receives approximately 2.5M views. This account is verified by TikTok.

Viral Performance Analysis

Out of 101 tracked videos, @tartecosmetics has achieved 12 viral hits (videos with 2x+ their average views), representing a 11.9% viral ratio. Their breakout moment came on 2021-04-05, when a video achieved 33.9M views β€” significantly above their average of 2.5M views.

@tartecosmetics's video performance has seen some fluctuation, which is common for creators experimenting with content strategies.

How to Get More Analytics on @tartecosmetics

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  • Real-time engagement rate calculations
  • Video-by-video performance breakdown
  • Viral ratio and consistency scores
  • Growth trends and posting patterns
  • Export all data to CSV for analysis

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